PR Specialist

PR Specialist

HubSpot is the world’s leading inbound marketing and sales platform.  Over 21,000 customers in more than 90 countries use HubSpot’s software, services, and support to transform the way they attract, engage, and delight customers. An international organization with offices in Dublin, Ireland, Sydney, Australia, Singapore, Tokyo, Japan. Our global headquarters are located in Cambridge, Massachusetts.

HubSpot transforms how organizations market and sell and we’re really proud of the product we’re building. And nestled between the lines of code are stories worth sharing. Stories about growing and transforming businesses around the world, all in an helpful, human, and holistic way. Each day, we ship code to our more than 21,000 customers. Code that delivers new features, enhancements and joy-inducing surprises. And that’s where you come in. We’re looking for an audacious, creative, mature, and driven member for the Public Relations & Brand team at HubSpot to champion our product positioning with industry media, analysts and the public.

Description

HubSpot’s Public Relations & Brand team is looking for a sage storyteller of software, someone with good ties to industry media who can effectively represent the HubSpot brand across Ireland and the UK market. A member of the global Brand & Buzz team within Marketing, this role requires a high level of organization, sociability, creativity, resourcefulness, and project management skills. Based in our EMEA Headquarters in Dublin, the PR Manager will drive regional media-focused campaigns and other marketing initiatives as directed by the Senior Global Media Relations Manager in conjunction with the Director of Marketing, EMEA.

HubSpot’s presence in EMEA has grown considerably in the three years since HubSpot made its first foray into the market with the opening of the Dublin office and we are now in an incredible position to double down on our efforts across the UK and Ireland to increase awareness of the brand across the region. And we need just the right person to help us get the word out.

HubSpot’s unique approach to culture is one of the things that sets the company apart, making it a special place to work. Our commitment to autonomy, flexibility, and transparency prompted the creation of our Culture Code, which has gone viral, amassing more than 2M views. A movement that was born out of our global headquarters in Cambridge has permeated throughout our global offices with our Dublin office leading the charge on international expansion and setting an example for the rest of the organization. All of which has contributed to helping make HubSpot a Best Place to Work in the eyes of Glassdoor, Fortune, Entrepreneur, and Inc.

Responsibilities

• Fostering relationships with business and industry (marketing, sales, technology and advertising) media and conducting outreach across the UK and Ireland to reached aggressive press coverage goals aligned with product updates, research, thought leadership platforms, trends and news announcements
• Working with HubSpot EMEA leadership to co-produce news announcements and thought leadership bylines
• Working with EMEA marketing counterparts, identify and coordinate brand building speaking opportunities across Europe for HubSpot leaders.
• Growing our company news readership across EMEA by providing regular, helpful blog content and multimedia that’s aligned with their needs and interests and showcases the company’s unique values and insights; working with our Social Team to ensure that news is well distributed through digital channels
• Showcasing effective industry and media positioning/coverage in an effort to raise the profile and awareness of our work in the UK.

Requirements

• BA/BS degree and with at least 5 years equivalent working experience in agency or in-house
• Industry experience, including media relations for technology and marketing/tech companies
• Top-notch writer, communicator, and collaborator
• Strong preference for bilingual candidates; especially French or German
• Ability to showcase numerous successes from previous top-tier media outreach campaigns and news announcements
• A strong base set of EMEA press contacts, with an ability to form new, meaningful media relationships quickly
• A dual-minded approach: You’re highly creative and an excellent writer but can also be process-driven, think scale, and rely on data to make decisions.
• Experience in creating, editing, and promoting written and visual content.
• The ability to work and thrive in a fast-paced, rapidly changing work environment.
• Ability to travel regularly between Dublin and London for media relationship-building; quarterly travel to global headquarters (Cambridge)
• The ability and desire to work with a remote team
• Please apply here.